Ring out the bells... but hold the holiday bonus?

The end of 2017 is rapidly approaching, and many employers will be handing out year-end bonuses or other perks and presents. But will a bonus bestowed at the dawn of a new year really keep an employee happy, satisfied, and ready to settle in for another 12 months of productive work?

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Top tips for developing your elevator pitch

Elevator pitches aren’t just for people appearing on Shark Tank. Any business owner should be able to describe their business and its goals in around 30 seconds. After all, you never know when you’ll need to impress a prospective client or investor, convince a new recruit that your business is the one for them or just help someone understand exactly what it is your company offers (and why you’re the best at it.)

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6 easy ways to help improve your internal communications

For companies battling through tough economic times, effective internal communications may not sound like a top priority. But clear and effective communication within a company, no matter what size, is a big deal. Get it wrong and you’ll soon have a workforce that is unsure, inefficient and struggling with motivation.

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How to market your business with an event

Since a good event takes time to pull off, the time to start planning is now. If you’ve not done an event before, it does take some planning, but the rewards – new customers, customer loyalty and great new contacts – can definitely be worth the man hours.

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6 tools to help you write the best business plan

So you’ve had the idea that you hope is going to make your fortune - what next? However excited you may be, before you rush into choosing office space and chasing clients you need to put together a business plan – something that sets out your business goals, and helps you assess whether they are actually attainable.

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4 businesses that have overcome tough times, and what they taught me

Fail faster; succeed sooner, as they say in Silicon Valley. Learning from those who hit the hard times so you can avoid expensive mistakes before they happen is also a good idea when it comes to succeeding in business. Here are four examples of businesses that made it through hardship and came back stronger than ever.

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How social media can make or break your brand

In our increasingly digital world, social media is an important business tool. The far-reaching power of sites such a Twitter, Facebook and Instagram, allows brands to interact with their customers, attract new ones and increase their exposure. However, as much as these sites have the power to build and make a brand, if not used properly, they also have the potential to break a brand. That’s why we’ve created our new infographic, which explores the dos and don’ts of using social media for business.

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Free ebook – The Buyer's Guide to Voluntary Benefits

Download our free eBook, The Buyer's Guide to Voluntary Benefits, to learn more about voluntary benefits and why your business will benefit from offering them.

Graphic of Colonial Life's "Voluntary benefits 101" guide.

Voluntary benefits 101

Strengthen your business with our quick start guide on voluntary benefits and build a well-rounded benefits package that helps attract and retain skilled workers.