Many of us know social media as a way to maintain connections with old friends and colleagues. According to the Pew Research Center, 69 percent of American adults use some form of social media.  It can also work wonders for companies, when utilized effectively. 

Knowing the ins and outs of the social media world are crucial to any business that wants to be heard and get noticed. Size doesn't matter on the social-scape, just style. See how this ever-growing field impacts your business, and how you can use it to your advantage. 

If any of these women have anything to do about it, 2017 in Atlanta is shaping up to be a great year for women. Here's how nine women are trailblazing across Atlanta in multiple industries - from startups to Fortune 500 companies - and what you can learn from them.

For companies battling through tough economic times, effective internal communications may not sound like a top priority. But clear and effective communication within a company, no matter what size, is a big deal. Get it wrong and you’ll soon have a workforce that is unsure, inefficient and struggling with motivation.

Since a good event takes time to pull off, the time to start planning is now. If you’ve not done an event before, it does take some planning, but the rewards – new customers, customer loyalty and great new contacts – can definitely be worth the man hours.

Fail faster; succeed sooner, as they say in Silicon Valley. Learning from those who hit the hard times so you can avoid expensive mistakes before they happen is also a good idea when it comes to succeeding in business. Here are four examples of businesses that made it through hardship and came back stronger than ever.

Instagram is a global phenomenon that can be surprisingly great for small businesses. Here’s how to make it work for you.

Boston is a city that introduced lots of change to the world, and these seven figures are making sure Beantown continues to be at the forefront of social change.

The popularity of my Creative marketing ideas that won't break the bank and How to build your website for under $100 posts suggests you guys like to get the word out without spending too much money. Me too! And what savvy small business wouldn't. With that in mind, I thought I'd take a look at some cost effective ways to advertise your company.

At the start of a new year it’s natural to think about what may lie ahead and the opportunities that may present themselves. Every year we’re seeing new innovations, startups and emerging business leaders, and 2017 looks set to be no different.