Don't stop engaging: Tools and tech for year-round benefits success

May 6, 2025

Craft a benefits-centric engagement plan

About this webinar

Learn best practices for crafting a strategic benefits communication plan to drive enrollment success and maintain year-round engagement. Discover how to leverage integrated resources and technology to streamline messaging, boost participation and ensure timely access to benefits. Watch our recent webinar to help optimize enrollment communications, ensuring a smooth benefits experience for organizations of all sizes.

Kaleb Unverfehrt

Vice President, Enrollment Strategy and Solutions, Colonial Life

Kaleb Unverfehrt is the Vice President of Enrollment Strategy and Solutions for Colonial Life. He oversees client enrollment positioning and fulfillment across both the Unum and Colonial Life brands. His team focuses on ensuring that the right processes, tools and talent are aligned to deliver quality benefits education and engagement experiences to workers via the nearly 50,000 enrollment events Colonial Life supports annually. Outside of work, Unverfehrt serves on the Board of Directors at Transitions, a non-profit focused on ending homelessness in South Carolina. He holds a bachelor’s degree in business administration and a master’s degree in international business from the University of South Carolina.

Wendra Johnson, SHRM-SCP, SPHR

Vice President, HR Technology, Unum Group

Wendra Johnson's expertise in pairing SaaS Benefits and HR technology with organizations, leading teams to deliver on a full spectrum of hire to retire experiences and educating on market trends, has been the essential ingredient to driving innovation in benefit enrollment solutions and transforming the HR digital landscape. Johnson is responsible for launching and scaling solutions for both Unum and Colonial Life’s small and core business markets. With deep experience in human capital management (HCM) solutions and technology, her extensive career has spanned industries, including benefits, healthcare, staffing and manufacturing.

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Annual benefits enrollment and engagement calendar

Use this sample calendar to strategically plan your enrollment strategy, leading to higher participation rates and a smoother benefits experience.