7 simple brand identity tips - what you can do

What’s your small business brand identity? Sure, you’ve got a logo, a website, business cards, signage and perhaps even a storefront – but your brand is so much more than the “look” of your business. While all these can help you project a carefully crafted image to your customers, true branding runs a lot deeper.

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10 management skills all business owners need

 Collins dictionary describes management skills as, “skills regarding the technique, practice, or science of managing a company, business, etc”. But what management skills do you need to run a small business? And do all small business owners have them?

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5 similarities between business owners and Olympians

Football, Basketball, Ice Hockey, you name it and I'll probably watch it. So it goes without saying that I'm a huge fan of the Olympics. The U.S. has a great record and I'm always proud to watch our Olympians battle for the ultimate glory of winning a gold medal. I know it must take some serious work and more than a little talent to get to the podium.

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Free ebook – The Buyer's Guide to Voluntary Benefits

Download our free eBook, The Buyer's Guide to Voluntary Benefits, to learn more about voluntary benefits and why your business will benefit from offering them.

Graphic of Colonial Life's "Voluntary benefits 101" guide.

Voluntary benefits 101

Strengthen your business with our quick start guide on voluntary benefits and build a well-rounded benefits package that helps attract and retain skilled workers.